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You may not believe me when I tell you this but making MORE money in your cake business isn’t as hard as you think… Here are 3 steps I did for over 10 YEARS every single time I came up with new products, menu items, and offers in my bakery. 1. RESEARCH! Now some of you are so overwhelmed with the day-to-day tasks that the idea of sitting down to actually research what’s trending in the industry, data from the past year, and asking your clients/customers what they actually want seems DAUNTING… so

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