Meghan Markle unveils As Ever, the newest name for her lifestyle business, which she intends to launch in tandem with her ...

"I've been waiting for a moment to share a name that I secured in 2022 and this is the moment," Markle said in an Instagram ...

After the Duchess of Sussex announced her American Riviera Orchard rebrand, she once again is facing accusations of ...

Speaking about her decision to change her brand's name—in a casual video filmed in the backyard of the home she shares with ...

Meghan Markle’s lifestyle brand has undergone a major rebranding, changing its name from American Riviera Orchard to As Ever.

Duchess Meghan is trying on a new crown after leaving the British monarchy: American lifestyle maven à la Martha Stewart. Not ...

The “Suits” alum announced As Ever as she admitted its previous name “limited [her] to things that were just manufactured and ...

Less than a year after debuting American Riviera Orchard, the Duchess of Sussex has shifted focus with the announcement of ...

From memory lane to the memories I’m making today…,” the Duchess of Sussex captioned a photo of her vision board.

The Duchess of Sussex, 43, unveiled the new name of her soon-to-be-launched brand, revealing that she dropped the initial ...

Meghan, the Duchess of Sussex, has rebranded her fledgling company American Riviera Orchard to As Ever just weeks after ...

The new company has a fresh website she unveiled Monday with a rare photo of 3-year-old Lilibet, her youngest child with ...