Xiaomi takes on Philips Hue with its first Matter-enabled smart bulb
Xiaomi is taking on Philips Hue and joining the Matter party with its new smart colour bulb. The Xiaomi Smart LED Bulb is the ...
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Xiaomi reveals plans for sustainable open ecosystem for apps, connected TV and ads in India
The Xiaomi Internet Partner Conference (MIPC), held in New Delhi on December 16, explored opportunities to shape a sustainable and open digital ecosystem. The MIPC India 2025 underscored the 'Grow ...
Xiaomi's Product Logic and Its Impact on the Apparel Industry
In marketing, Xiaomi uses a strategy of limited availability to extend product anticipation and attention. This strategy not ...