When designing a new logo, the aim is usually to create an identity that's unique to the brand and that can't be imitated.

"Jealous!" Shopper in disbelief after noticing logo on item on shelf at local Goodwill: 'Check if it's legit' first appeared ...

When designing a new logo, the aim is usually to create an identity that's unique to the brand and that can't be imitated.

The McLeod Emergency Food Shelf also has a new look courtesy of an $800 grant from the Hutchinson Area Community Foundation. The money was used to design a new logo, and to buy new signs and banners.