A new data infrastructure helped Levi’s crunch the numbers on how everyone—not just the TikTok set—might want to go looser ...

School yourself on the history, study the terminology and shop every fit from the most storied brand in blue jeans.

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

The costume designer for Timothée Chalamet’s film recreated Bob Dylan’s Levi’s. The story of his first love is stitched into ...

Below, you’ll find a number of pieces to add to your wardrobe that you can layer and rewear with a twist of your own. These ...

Levi’s and Undercover join forces once again, blending Undercovers’s bold aesthetic with the Levi’s design to celebrate the 35th anniversary of Jun Takahashi’s epochal ...

As we move into 2025, this approach to fashion aligns perfectly with a more conscious mindset. Whether you decide to splurge ...

Since Jensen Huang wore the Tom Ford jacket on-stage at CES2025 it's become a hot commodity, and has almost sold on the brand ...

Hyosung will showcase several innovative stretch solutions for denim to include its expanded regen BIO Spandex offering comprised of new regen™ BIO + and regen™ BIO Max Spandex both made with a higher ...

When your office boasts a meditation room and an espresso bar, you can ditch the suit and tie for something a little less ...

Levi’s x UNDERCOVER is joining forces once again to launch a collaborative collection that claims to redefine denim.