Created by Mother ad agency, the new spot is the latest in the long-running Wonderful Everyday campaign from the retailer Last year saw Ikea promoting the value of a good night’s sleep, and in its ...

Ikea has released a series of poignant ads, raising awareness of the recent catastrophic floods in northern Thailand. A sharp ...

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Instead of bragging about how much your latest home renovation set you back, the amusing ad invites Ikea customers to ‘show off your savvy’ Driven by the philosophy ‘to create a better everyday life ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 2 hours 14 min ago By Ewan Larkin - 2 hours 33 min ago By Parker Herren - 3 hours 33 min ago By Tim Nudd - 6 hours 37 min ago ...

The geotargeted IKEA campaign delivered ads on Facebook in the British city ... “Retailers have a major opportunity to get creative with targeting segmentation, breaking down their larger ...

Memac Ogilvy announced today that it has been selected as the lead agency to drive public relations and influence by ...

Ikea Hong Kong released an advertisement on their official Facebook last Saturday for an ice-cream dessert which has garnered online criticism from netizens. The ad is for a bean curd flavoured ...