I mean, that’s what keeps happening, right? Isn’t that how the saying goes? “Go woke, go broke”? Well, like most economically ...

The phrase "go woke, go broke" has become a hot topic in recent years as companies that embrace social and political activism often face backlash, declining sales, or even financial collapse. But is ...

‘Go Woke, Go Broke.’ Robby Starbuck, the anti-woke activist and filmmaker who has taken credit for the successful campaign pressuring companies to end DEI programs, said he has no plans to end his ...

A study by Unstereotype Alliance has proven that inclusive advertising benefits brands, rather than damaging them.

A year ago, I highlighted, and contested the legality of, the diversity quotas for outside counsel that Coca-Cola’s new general counsel Bradley Gayton had announced. Two months later, in a ...

the far-right slogan “Go woke, go broke” has been proven incorrect by a recent study. In fact, new evidence released in September 2024 found that inclusive advertising has a positive impact on sales, ...