Like most little girls, Lucy Olsen just wanted to be part of whatever her big sister was doing. “Lucy was 4 years old, and we ...

Karina LeBlanc said increased visibility creates more fans, fans create more interest, and interest translates to investment.

Currently, Ionescu is in the middle of headlining her very own Asia tour, spanning the Philippines and China. She's selling ...

Ads during women’s sports programs were 40% more impactful than the average primetime advertisement, according to EDO.

Clark, the No. 1 overall pick in the 2024 WNBA Draft, has been a dominant force on the court, leading the Fever back to the playoffs after an eight-year drought. Her incredible rookie season has ...

The WNBA received some cool news last week when it was announced that all-time tennis great Serena Williams would be joining ...

Despite a tough start to the season against a challenging slate, Southern won the SWAC regular season championship to earn the No. 1 seed.

The Indiana Fever signed Brianna Turner in free agency, and the move makes the Fever's 2025 rotation look whole.

USC star JuJu Watkins has broken quite a bit of records this season, and she etched her name in the NCAA Division I history books on Sunday in the Big Ten tournament title game vs. UCLA.