综上所述，Kpop偶像们的影响力正在深刻影响运动品牌的代言策略。随着韩流文化的持续扩张，越来越多的品牌开始意识到，拥有一个符合自身品牌价值观的偶像代言人对市场的重要性。而这种“批发”代言人模式不仅能够迅速提升品牌的市场价值，更为品牌在未来的发展打下了坚实的基础。韩流与运动品牌的结合，绝不是一时的潮流，而是未来时尚和消费者行为发展的新常态。让我们拭目以待，看看这种模式将如何继续演变，给我们带来意想不 ...

今日（26）上午，人气女团 aespa Karina 爲参加米兰时装周，通过仁川国际机场前往意大利米兰。‘ Karina 以一身酷黑现身机场，值得一提的是她剪了 ...

Girl groups aespa and Katseye will take the stage at the upcoming Summer Sonic Festival in Japan, the event’s organizer Creativeman Productions announced on Thursday.

aespa raised the K-pop banner high at the 2025 Korean Music Awards with multiple wins. BIBI and G-Dragon scored in the pop and hip-hop categories. The 2025 Korean Music Awards winners list was ...

Singer Bibi drew on 'horrible experience' for latest song 'Bibi Vengeance' ...

本次由韩国人气女团 ITZY、aespa 及 tripleS 联手带来精彩演出，并特别邀请 K-FLOW1 及 K-FLOW2 均有参与演出的「灶咖男团」SUPER JUNIOR 队长利特担任 Special MC。

Karina (also known as Yu Ji-min), leader of K-pop group Aespa, just hard launched a new bob haircut and of course, fans are going crazy. But are we surprised? Spoiler: No, no we're not.

SMTOWN LIVE last hit Europe in 2011 with two dates in Paris, but this is its first London concert. After kicking off with two ...

South Korea’s SM Entertainment is bringing its powerhouse roster to London’s Allianz Stadium Twickenham, marking the company’s first European SM Town Live concert in 14 years. The massive K ...

Forbes contributors publish independent expert analyses and insights. Jeff Benjamin is a New York-based writer covering global pop music.