Under Armour is among the world’s biggest sportswear brands, behind the likes of Nike, Adidas and Puma, yet its name rarely ...

So-called NIL rules opened up college athletics to brands looking for ambassadors. Some marketers are now finding even ...

Use precise geolocation data and actively scan device characteristics for identification. This is done to store and access ...

Fifa has announced adidas as the Official Supplier of the inaugural Fifa Club World Cup™ in truly eye-catching fashion, with ...

Unsurprisingly, Lyles also made a bold entrance to the NBIGP, turning heads with his walk-in outfit as he arrived at the New ...

Newcastle United have had a quiet window, as top clubs scramble for much-needed reinforcements on January transfer window deadline day - and the pace of movement on incoming transfers has frustrated ...

Arsenal thrashed Manchester City 5-1 on Sunday and Gary Neville was mightily impressed by the performance of Myles ...

Matheus Cunha has been on fire for Wolves this season, and despite penning a new contract until 2029, he's been earmarked as ...