Kanye West, now legally known as Ye, has once again used his unconventional marketing tactics to introduce new products.

“[T]he SL-01 now has a nick name[.] The Yeezy Slides.” The black SL-01 can be purchased on the Yeezy product website, along with other Yeezy products such as T-shirts, sweaters, and hoodi ...

Ye, the artist formerly known as Kanye West has released a self-made commercial for his Yeezy website during the Super Bowl ...