The Subway restaurant franchisees for the Buffalo, New York, area are recording a redemption rate of 5 percent to 6 percent for mobile coupons. Now compare that with the typical 1 percent to 3 percent ...

It’s been years since Subway offered a $5 footlong sandwich, a deal celebrated with an ear-catching jingle. Now, the sandwiches can cost up to $15. And the chain’s regular customers are none ...

Subway franchisees in Rochester, NY; Nashville, TN; Philadelphia and Maine are now looking to incorporate mobile coupons in their marketing efforts. Subway franchisees typically use in-store ...

Subway is feeling the love this week with buy-one-get-one-free sandwiches starting on Monday, Feb. 10 Sabrina Weiss is the Editorial Assistant of PEOPLE's food department. She writes the weekly ...