A TikTok user ordered two dresses from an online store called Mifulan and paid R2500. She was shocked when she received ...

Abhijeet Dabas, executive vice president and business head at Nykaa Fashion, said, "Trends in fast-fashion change very ...

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Nykaa plans to tap into international D2C brands and private labels on third-party sellers to compete with the growing ...

A local fashion content creator showed the outfit she got from Shein that served as inspiration for Valentine's Day. Social ...

Amid the re-entry of Shein in India and debate about its impact on the competition, Nykaa has said that it expects no impact ...

While Nykaa's management said the firm’s top-of-mind recall is expected to give it an edge over rivals, the company is also ...

In its Q3FY25 earnings call Nykaa said it isn't concerned about Shein's relaunch but the company hiked its ads spending by 41 ...

The Chinese fast-fashion brand, ranked among the world’s largest fashion retailers, with sales in excess of $30 billion, ...

Gen Z’s favourite fast-fashion label has made a comeback in India. Reliance has launched an app to sell Shein’s products in ...

Founded in China in 2012 and later headquartered in Singapore, Shein offers a vast selection of low-priced Western clothes.