A TikTok user ordered two dresses from an online store called Mifulan and paid R2500. She was shocked when she received ...

Abhijeet Dabas, executive vice president and business head at Nykaa Fashion, said, "Trends in fast-fashion change very ...

Some brands are pausing influencer campaigns days after President Donald Trump announced new tariffs on China, Canada, and ...

While Nykaa's management said the firm’s top-of-mind recall is expected to give it an edge over rivals, the company is also ...

Known for their affordable and trendy women's clothing, the marketplace is also stocked with a massive amount of wellness and ...

Nykaa plans to tap into international D2C brands and private labels on third-party sellers to compete with the growing ...

Amid the re-entry of Shein in India and debate about its impact on the competition, Nykaa has said that it expects no impact ...

Gen Z’s favourite fast-fashion label has made a comeback in India. Reliance has launched an app to sell Shein’s products in ...

Founded in China in 2012 and later headquartered in Singapore, Shein offers a vast selection of low-priced Western clothes.

Five years after its ban, Chinese fast-fashion brand Shein is back in India and is now availbe on Google Play Store and the ...

A decision by President Trump to close a tariff loophole could change the landscape of online shopping, particularly for the ...

In its Q3FY25 earnings call Nykaa said it isn't concerned about Shein's relaunch but the company hiked its ads spending by 41 ...