Jellycat has been a smash hit with Gen Z consumers in recent years, making $252 million in revenue between 2022 and 2023. A part of this rise is plain luck, driven by young adults’ Jellycat hype ...

Young adults bought Jellycat plush toys for comfort during COVID lockdowns. Experts say the company leveraged scarcity and grownup interests. © 2025 Fortune Media IP ...

A woman who stole Jellycat soft toys worth almost £3,000 from garden centres in Norfolk has been sentenced for shoplifting. Ruby Smith, 35, from Eye in Suffolk, was handed a 26-week prison ...

Shockingly Smith's crimes are not the unique as the craze for the adorable soft toys has led to a Jellycat crime wave across the UK with shoplifters and scammers targeting the collectibles.

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A woman who stole almost £3,000 worth of Jellycat toys has been given a suspended prison sentence. Ruby Smith, 35, of Eye in Suffolk, was captured on CCTV putting the toys into her bag ...

Penneys have sent fans of the popular Jellycat charms into a shopping frenzy after dropping an identical dupe for a fraction of the real thing’s €30 pricetag. The Irish retailer has been jumping from ...

A woman who used a child as cover to steal thousands of pounds worth of trendy Jellycat cuddly toys escaped jail today – because she is a mother. Ruby Smith, 35, hid scores of toys in a pram or ...