What name will the Utah Hockey Club use? 3 mascots under consideration by the team
And then there were three. But how did we get here? The naming of Utah’s hockey franchise — currently known as Utah Hockey ...
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5-Minute Major: Utah Hockey Club branding needs to be good because the names aren’t
The U.S. government struck down the Yeti name because the trademark request was too likely to “cause confusion” with the Yeti ...
Utah Hockey Club changes mascot finalist after fan outrage
The Utah Hockey Club are in their inaugural season in Salt Lake City after their move from the desert and their previous identity as the Arizona Coyotes. They weren’t able to settle on an official new ...
Utah Hockey Club logo leak? Three possibilities make rounds on social media
Fans are being asked to choose Utah Hockey Club, Mammoth or Outlaws for the NHL team's permanent nickname. Here's what the ...
Utah Hockey Club Won't Pursue 'Yeti' Nickname; Fans to Vote on 3 Finalists
It remains to be seen what the Utah Hockey Club's eventual nickname will be, but it reportedly won't be "Yeti" or "Yetis." ...