Why Google’s 4th Quarter Results Raise Questions for SEO & PPC
Six SEOs with 20+ years experience share why Google's 4th quarter results may indicate underlying issues in paid search and ...
Google Ads tightens brand guidelines
Make sure your brand guidelines are up to date by March or Google will automatically select your business name and logo.
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What You Need to Know About Google Ads Search Certification
Certifications are a great way to show you are growing. Here is what you need to know in order to obtain the Google Ads Search certification. The Google Ads Search certification shows an employee ...
Google’s Gemini Super Bowl ads push AI as a tool you can use every day
Google debuted a pair of new Super Bowl commercials that portray AI as a technology that’s as central to people’s lives as ...
Layering Success: How To Target High-Intent Users In Google Ads
Maximize ad relevance by layering audiences in Google Ads. Combine remarketing, in-market segments, and more to refine ...
Google quietly edits Super Bowl ad to cut glaring error by Gemini AI about Gouda cheese
Ad sparked unexpected controversy when it errantly claimed that Gouda accounts for “50 to 60 percent of the world’s cheese ...
Google whiffed on cloud, but what’s happening in search is the real area to keep an eye on
Search remains Google’s most important business. The impact of AI on the company’s cash cow remains an open question.
Google's rising holiday's season ad sales aren't enough to ease worries about AI letdown
Google's digital ad sales continued to grow at a healthy clip during the holiday season, but that wasn't enough to offset ...