Diageo, the maker of Don Julio tequila and Crown Royal Canadian whiskey, relied entirely on price increases to weather tariffs during President Donald Trump’s first term. This time, the spirits giant ...

From Popeyes and Don Julio to Post Malone Oreos and Pokémon Happy Meals, these collabs are making waves. See what they ...

The Popeyes-Don Julio collab launch is already off the rails. Last week, Popeyes announced they were teaming up with Don Julio tequila for a unique collab ahead of the New Orleans Super Bowl. Popeyes ...

Name a better alcohol for taking shots than tequila? Even if you don’t particularly like tequila (what’s wrong with you?), ...

The drink review you've all been waiting for! If you're a fan of tequila, you know the reputation that Don Julio 1942 holds.

STORY: Diageo estimates its operating profit could be dented by roughly $200 million.That's if U.S. tariffs on Mexico and ...

The stage is set for an epic Super Bowl rematch between the Kansas City Chiefs and Philadelphia Eagles on Sunday, and whether ...

In three executive orders, Trump imposed 25% tariffs on Mexican and most Canadian imports and 10% on goods from China, ...

Diageo reported H1 sales of $10.9 billion, down 0.6% YoY, mainly due to a negative FX, partially offset by higher top-line ...