The University of Houston conducted assessments recently to determine the value of corporate-sponsorship logos at its athletic facilities, including the homes of the football and men’s ...

The Goldsmiths' Company has unveiled a striking new visual identity, updating its rich heritage for a fresh contemporary ...

One month into the methodical removal of several crumbling IBM-Endicott buildings, a key symbol of the company's early ...

Walmart is giving its logo the first facelift in nearly two decades, rolling out a new identity that is a subtle nod to its past. The 61-year-old company unveiled Monday a refresh of its brand ...