If there was ever a doubt about Coach Prime taking the grades of his players seriously, those went away that day. “I went, ‘OK, well, this is real,’ and it truly is,” Livingston said.

Coach Prime also touched on his ability to captivate audiences before the era of social media. His charisma and knack for staying in the spotlight enabled him to retire his mother from working ...

The Colorado Buffaloes head coach used the opportunity to discuss the latest season of Coach Prime on Prime Video, which offers a behind-the-scenes glimpse into the Buffs' football program.

Colorado coach Deion Sanders, aka Coach Prime, has been making the rounds on various television shows during the Buffaloes offseason as he prepares for the 2025 college football season without his ...

Colorado coach Deion Sanders, aka Coach Prime, has been making waves in the off-season as he has traversed the country to promote the season three premiere of his "Coach Prime" show. He has also ...

Why should you give a dime about Coach Prime? Four words: Pat Shurmur, CU interim. The best Buffs will be running a 40-yard dash to the transfer portal in about 4.2 flat. Next thing you know ...

The man known by everyone these days as “Coach Prime” draws news for all the same reasons Dallas does; He’s simultaneously loved and hated more than just about anyone else in the sport.

Come on. Don’t ask a desperate sports columnist this question. This is like asking if I want a big raise and a free margarita.