Six notable brand campaigns that tap into multiple screens (or in-person) to share marketing messages surrounding the Super Bowl.

Streaming giant Netflix recently announced price increases across all subscription tiers, pushing their premium offering to ...

Last year saw a 45.5% leap in the number of global CMO appointments among companies with at least 200 employees, according to ...

How nine brands showed up for the film industry this year, from Chase's glass chalet to Acura's energy house to Audible's ...

Even in regions where data privacy is not yet extensively regulated, marketers who instead build their systems to serve both ...

The continuing growth in spend on AI-powered campaigns such as Google’s Performance Max (PMax) and Meta’s Advantage+ is among the notable findings in the Q4 2024 Digital Ads Benchmark Report from ...

Siggi’s partners with Lovewell to increase its brand awareness among her health-and-wellness-focused audience. The yogurt ...

Highlights of our conversation with Doritos’ Head of Global Marketing, who delves into the brand’s segmentation strategy, how the campaign aims to drive local relevance, collaborating with creators, ...