Big 12 chief marketing officer Tyrel Kirkham is one of the league employees tasked with modernizing the conference. In 2022, ...

SportsLine's model just revealed its college basketball picks for the UCF Knights vs. Kansas Jayhawks in the Big 12 ...

The Big 12 tournament's unique court design has drawn mixed reviews from fans online. The court has the conference's "XII" logo on every lane of the floor.

Kansas men’s basketball begins its journey in the Big 12 tournament on Wednesday night, with the Jayhawks taking on the UCF ...