With the advancements in technology, the use of artificial intelligence in production and music creation has become just as ...

Thanks to Joe Bonamassa, you'll all be familiar with Copper Iridescent, but how about a P-90 loaded Custom Shop LP in Samoa Beige, Nugget Gold, Viceroy Brown and Platinum?

From special edition and signature Les Pauls to returning retro bass guitars, Gibson's early 2025 lineups is full of head-turning instruments ...

Featuring a 24.625" scale length and the best of Suhr’s specs, the high-end guitar has already won over Mateus Asato ...

Gibson's Murphy Lab Heavy Aged Acoustic Guitar Collection has the "vibe, playability, and appearance of a beloved vintage original.” ...

Spearmint, Watermelon, Ocean Blue, Blood Moon Burst, the ES-335 and its AAA figured maple siblings have never looked so ...

Gibson just unveiled a new addition to their Custom Color Series. The series now features ES-335s in striking new finishes.

The NAMM show feels like such a whirlwind affair. 1,800,000 square feet of guitar, drum, synth, keyboard, piano, pro audio, ...

The rock musician who also founded Third Man Records and Third Man Hardware also rocked out the TEC Awards on Thursday with a pair of songs that sizzled.

NAMM (The National Association of Music Merchants), the largest global not-for-profit music trade organization, gathered the ...