the cost of precious metals has played a meaningful role in the luxury watchmaker’s pricing decisions. Though Rolex usually sets its prices annually on Jan. 1, the company introduced a 4% ...

Every year at Watches & Wonders, Rolex dominates the conversation, unveiling highly anticipated model updates, unexpected ...

Stuart Hennell, a pioneer in professionalising the pre-owned luxury watch market, says Rolex should not limit its Certified ...

Pricing The best way to spot something amiss ... A lot of these new counterfeits that pop up come with Rolex cards that have numbers on them — which, if you handle the real cards every day ...

Advertising inventory for Sunday's Oscar telecast is sold out, Disney has confirmed, with pricing holding steady with 2024 ...

The Tudor Black Bay Fifty-Eight has become a benchmark for modern dive watches with a vintage aesthetic. Inspired by Tudor’s 1958 diver, it carries a modest 39mm case size that appeals to a broad ...

Shares in Rolex are owned solely by the Geneva-based Hans Wilsdorf Foundation. Each year, the foundation donates hundreds of millions to various causes. But some question whether the generous ...

And while you may respect Rolex’s watch industry contributions ... What you lose in targeting a large audience, you gain in establishing a pricing strategy based on what the market will bear ...