"Football is the No. 1 sport among women in the U.S., and we keep growing," says Marissa Solis of the NFL, who credits Swift ...

The non-Pro Bowl Pro Bowl isn’t doing very well with the customers. Via Austin Karp of Sports Business Journal, the NFL’s All-Star event attracted 4.7 million viewers on ABC, ESPN, and DisneyXD. The ...

At first glance, Super Bowl Sunday’s lineup of brands and celebrities touting them to a global audience looks standard. Viewers tuning into the Feb. 9 game on Fox will be greeted by the usual phalanx ...

Record-breaking female viewership is transforming the NFL, with women making up 47.7% of the audience. Taylor Swift's ...

NFL Playoff viewership is down compared to one year ago. What does that mean for this year's Super Bowl ratings?

The clash between the Kansas City Chiefs and the Philadelphia Eagles with Super Bowl LIX at stake is set to break a new ...

Jason Kelce's transition into hosting a late night television show has had a rough start - highlighted by an awfully blunt joke by one of his guests. On Friday night's episode of 'They Call It ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 6 hours 31 min ago By Ad Age Staff - 10 hours 48 min ago By Ewan Larkin - 11 hours 7 min ago By Parker Herren - 12 hours 6 min ...

After Roger Goodell affirmed the NFL's commitment to DEI initiatives, Super Bowl 59 now will not feature the "End Racism" ...

On Sunday, Dylan Bradshaw and Nate Norell’s funny commercial, “Abduction,” about a human and alien making peace over nacho ...

This Super Bowl weekend, the NFL and YouTube's flag-football game will feature creators like Kai Cenat and IShowSpeed, athletes and music stars.