Kendrick Lamar, master of the unexpected ... flooding everyone's timelines with memes within hours of the album's release. "Wait, Kendrick dropped what?!” was pretty much the universal reaction.

Kendrick Lamar’s surprise album GNX ... the flood of Drake memes. Why? Lamar’s album included a few subtle (and not-so-subtle) lyrical jabs that fans quickly interpreted as directed at Drake.

An essential hot dog topping has gotten a (very long) shoutout from one of music’s biggest stars, thanks to Kendrick Lamar ... full-fledged meme. Mustard himself said that the album release ...