It’s true Jack Daniel’s is the most popular whiskey in the world. If the brand sold nothing but Old No. 7, they’d still be rolling in the whiskey-saturated dough. This sour mash, charcoal ...

Jack Daniel's is also a proud advocate of the sour mash process, which involves adding fermented mash from a previous batch of whiskey to the new batch. This helps to control pH and consistency ...

The charcoal mellowing process is a key step in making Tennessee Whiskey. We went down to Jack Daniel's Distillery in ...

And for those who actually want to, you know, drink their whiskey instead of hoard it, they taste phenomenal too. In 2013, Michter’s released Celebration Sour Mash, a blend of bourbons and ryes ...