Enlisting the help of ACNE, a Stockholm-based Swedish creative agency, the furniture giant has released a hilarious advert that helps people to differentiate between IKEA’s original Frakta and ...

For more marketing inspiration from the Swedish furniture giant, check out Ikea's cutest ad campaign yet, featuring lots of ...

Ikea Hong Kong released an advertisement on their official Facebook last Saturday for an ice-cream dessert which has garnered online criticism from netizens. The ad is for a bean curd flavoured ...

Instead of bragging about how much your latest home renovation set you back, the amusing ad invites Ikea customers to ‘show off your savvy’ Driven by the philosophy ‘to create a better everyday life ...

Created by Mother ad agency, the new spot is the latest in the long-running Wonderful Everyday campaign from the retailer Last year saw Ikea promoting the value of a good night’s sleep, and in its ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 2 hours 14 min ago By Ewan Larkin - 2 hours 33 min ago By Parker Herren - 3 hours 33 min ago By Tim Nudd - 6 hours 37 min ago ...

IKEA did not respond to press inquiries. Mobile engagement The IKEA mobile ad encourages consumers to share how they have improved life at home. When consumers tap on the ad they are redirected to ...

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