A car's logo is its face to the world ... American artwork that had inspired the Firebird's original logo. General Motors design head Bill Mitchell initially dismissed the design with an expletive ...

A closer inspection of the new Mazda logo reveals why it was so well received, with a simple yet striking black outline ...

was responsible for the design, and its first appearance was on the LM1 racing car, which was both raced and driven daily by Sammy himself. In 1954, the logo was updated to include the name of ...