However, with premium price tags and the ecosystem still in flux, the question remains: Is it worth investing in AR technology today? The AR headset market is more competitive than ever ...

Despite the popularity of augmented reality, AR wearable technologies haven't gained traction due to the weight and bulk associated with batteries and electronic components, and the suboptimal ...

CBS Miami (WFOR) will unveil a state-of-the-art augmented reality/virtual reality studio on March 16 at 7:30 p.m. ET. The station group said the studio will redefine how sports and weather are ...

CBS Miami is set to unveil an augmented reality and virtual reality studio on Sunday, March 16, 2025, at 7:30 p.m. local time ...

Snapchat has launched AI Video Lenses, blending AI with AR for dynamic video effects. Currently available to Platinum ...

Google is eyeing AdHawk for its eye-tracking tech. This acquisition boosts Android XR and signals new hardware and smart ...

Aria Gen 2 improves on its predecessors and features advanced sensors, enhanced processing, and better usability.

TECNO, a renowned brand for pushing technological boundaries, is set to make waves at MWC Barcelona 2025 with the launch of TECNO Pocket Go—the industry’s ...

“AR is no longer some unreachable technology for the privileged few,” Singh points out. “It’s already in use at e-commerce giants, in social media, and soon, with wearable ...